33 min listen
Turning the Table: How do I Find the Right Lead Magnet for my Podcast with Zach Swinehart
FromStreamlined Solopreneur: Optimize your systems, reclaim your time.
Turning the Table: How do I Find the Right Lead Magnet for my Podcast with Zach Swinehart
FromStreamlined Solopreneur: Optimize your systems, reclaim your time.
ratings:
Length:
45 minutes
Released:
Nov 20, 2023
Format:
Podcast episode
Description
Social media advice these days reminds me a bit of the parable of the Emperor with no Clothes. See, it's easy for anyone to display how smart and successful they are. They say things like, "Here's your content strategy for 2024: Post three times on X daily, post one thread on X daily. Create three LinkedIn posts per day and one LinkedIn carousel per week." People read that and think, "That's easy to understand," without realizing that just posting content is not a strategy at all. I often think about how people perceive me and my show because I consider myself a successful podcaster. But I also feel conflicted – I don't feel I've done a good job of leveraging this show to grow my audience. So, I've decided to have my friend, Zach Swinehart, come on to talk about how I can improve my conversions for this show.However, it almost feels a bit like the emperor has no clothes. Am I putting myself out there? Am I letting myself be too vulnerable? I guess you’re about to find out.Top Takeaways
When it comes to determining your lead magnet, you should test a few to see which resonates.
When you're testing calls to action or lead magnets in a podcast, you should try a few different spots with a few different links.
Know who you're talking to and try to understand your audience by looking at their pain points and objections.
Show Notes
Double Your Email List Growth Rate in 29 minutes
Check out the full interview over on Zach's podcast, Full Time Creator
Personalization is the Path Forward with Brennan Dunn
Sponsored by: Sensei
★ Support this podcast ★
When it comes to determining your lead magnet, you should test a few to see which resonates.
When you're testing calls to action or lead magnets in a podcast, you should try a few different spots with a few different links.
Know who you're talking to and try to understand your audience by looking at their pain points and objections.
Show Notes
Double Your Email List Growth Rate in 29 minutes
Check out the full interview over on Zach's podcast, Full Time Creator
Personalization is the Path Forward with Brennan Dunn
Sponsored by: Sensei
★ Support this podcast ★
Released:
Nov 20, 2023
Format:
Podcast episode
Titles in the series (100)
Episode 18: Pippin Williamson & Restrict Content Pro: Sponsored by: Social Web Suite: Use the code BUILDSOMETHING at checkout! Project Panorama: Use code howibuiltit for 20%! It’s the first episode of Season 2 and I’m glad to be back! Leading off, I got to talk to Pippin Williamson about resurrecting Rest... by Streamlined Solopreneur: Optimize your systems, reclaim your time.