51 min listen
S2E51 - How good product marketers help their sales team with Brandon Redlinger of RingDNA
FromSurf and Sales
S2E51 - How good product marketers help their sales team with Brandon Redlinger of RingDNA
FromSurf and Sales
ratings:
Length:
41 minutes
Released:
Jun 14, 2021
Format:
Podcast episode
Description
What if a product marketer actually started their career in sales, and was good at sales? That's who Brandon Redlinger is and he shares a wealth of information about what good product marketers do to help their sales teams succeed The 5 Key Pillars of Product Marketing Defining your value metric What is your value metric and how does it help with building prices How do you know when to increase price Navigating the pricing objection How do you know when your product is ready to be sold How often should sales and product marketing be talking? What goes into determining price
Released:
Jun 14, 2021
Format:
Podcast episode
Titles in the series (100)
S1E18 - Turning Customer Success into a Revenue Machine with Randy Sparks: has helped build a team that includes 75 individuals in the customer success arena. Lots of different roles and responsibilities. What you will learn: What it takes to be a Customer Success rep in 2020 What to look for in hiring customer... by Surf and Sales