23 min listen
5 Ways to Grow Engagement on TikTok
ratings:
Length:
16 minutes
Released:
Nov 16, 2022
Format:
Podcast episode
Description
Is your brand having a hard time figuring out TikTok? You’re not alone. With its short and snappy videos, this app has grasped the attention of many but unfortunately, brands are struggling to figure out the app and what type of content they should put out there.
For years, Instagram has been the primary online space for brands to grow their businesses on and some have really succeeded in establishing a good brand image on Instagram. However, while posting aesthetic content might’ve worked great for the Gram, the case is not the same when it comes to TikTok.
To figure TikTok out better, we invited Julia Arheden, Brand Partnership Advisor at Cure Media into the studio. Julia is not only an influencer marketing expert, but also a TikTok and beauty enthusiast, In this episode, we have merged these two expert areas of Julia to deep-dive into 5 ways beauty brands can grow engagement on TikTok.
We'll be discussing:
How the TikTok algorithm works
What audiences you can reach on TikTok
Why beauty brands should hop on haircare
For years, Instagram has been the primary online space for brands to grow their businesses on and some have really succeeded in establishing a good brand image on Instagram. However, while posting aesthetic content might’ve worked great for the Gram, the case is not the same when it comes to TikTok.
To figure TikTok out better, we invited Julia Arheden, Brand Partnership Advisor at Cure Media into the studio. Julia is not only an influencer marketing expert, but also a TikTok and beauty enthusiast, In this episode, we have merged these two expert areas of Julia to deep-dive into 5 ways beauty brands can grow engagement on TikTok.
We'll be discussing:
How the TikTok algorithm works
What audiences you can reach on TikTok
Why beauty brands should hop on haircare
Released:
Nov 16, 2022
Format:
Podcast episode
Titles in the series (100)
What Brands Need to Know About TikTok w/ Emma Ryan, Founder & CEO @ ELRY: Why do so many still think that TikTok is all about dancing kids? What are really the differences between TikTok and Instagram, and what should brands do to keep track of all new and emerging trends and tactics in the online sphere? In this week’s... by Influencer Marketing Talks