Raise your hand if you have been ignoring getting your business on TikTok. I know my hand is raised, but I’m planning to change that soon. There are over a billion users on TikTok and it’s only growing. Many businesses have been slow to adapt, but the ones that utilize TikTok are growing exponentially. In this episode of Art of Online Business, I sat down with one of my Accelerator members, Keenya Kelly, to talk about some of the updates on TikTok and why you don’t have to be dancing around in order to build an amazing following, grow your brand, and get tons of new leads on TikTok. Keenya Kelly is the CEO of If You Brand It, a marketing and consulting firm in San Diego, CA where she strategically helps business owners understand the value of marketing their businesses online through video.In 2020, Keenya decided to learn about the TikTok platform as a way to market her business during the pandemic. In just 12 short months Keenya has grown her account to over 400,000 followers and has helped clients reach millions.Keenya has since worked with hundreds of business owners teaching them how to market their products and services using short-form video.In this episode, you’ll learn:The pros of niching down on TikTokHow long your videos should beHow to make your videos captivatingWhy you should be using TikTok LiveTips for using TikTok to sell her offers How to find out the type of content you should postHow to use trends on TikTokHow often you should postTips for using hashtags and SEOWhere TikTok is headed in the futureLinks & Resources:The Art of Online Business websiteDM me on InstagramVisit my YouTube channelThe Art of Online Business clips on YouTubeFull episodes of The Art of Online Business Podcast on YouTubeThe Art of Online Business Podcast websiteCheck out my Accelerator coaching program*Disclosure: I only recommend products I use and love and all opinions expressed here are my own. This post may contain affiliate links that at no additional cost to you, I may earn a small commission.Keenya Kelly’s Links: Get Keenya’s free trainingFollow her on InstagramFollow her on TikTokFollow her on FacebookCheck out her YouTube channelFull show notes available at www.rickmulready.com/642