61 min listen
TikTok Ads 101: 5 Killer TikTok Ad Hacks with Savannah Sanchez
TikTok Ads 101: 5 Killer TikTok Ad Hacks with Savannah Sanchez
ratings:
Length:
40 minutes
Released:
Aug 16, 2022
Format:
Podcast episode
Description
TikTok advertising is pretty straightforward: Don't make ads - make TikToks.
On today's episode, Ralph and Kasim sit down with Savannah Sanchez, a TikTok media buying and Ad creative expert, to talk about advertising on TikTok. The platform is growing like a weed, and according to Savannah, the future of advertising lies on the platform. But what about Google and Facebook? Well, TikTok overtook Google as the number one domain on the internet, and Facebook is not as sexy as it used to be. If you want to succeed on TikTok as a marketer, don't create ads. Users detest ads that disrupt their experience. Solution - creatively embed ads within the content in a way that won't disrupt the fun and enjoyment of Tiktok.
Listen in for some intriguing insights on how the TikTok ad algorithm works, what you need to get started on TikTok advertising, and how to create a TikTok ad that gets you noticed.
IN THIS EPISODE, YOU'LL LEARN:
The foundations of TikTok advertising
TikTok is here to stay - advertisers need to take notice
How to create ads that get you noticed
Differences and similarities between TikTok and Facebook ads
How to not get priced out of TikTok
TikTok ad placement and optimization
How to use TikTok's comment section to drive engagement
Mistakes to avoid when creating TikTok ads
LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
https://thesocialsavannah.com/ (Thesocialsavannah.com)
Savannah's https://thesocialsavannah.podia.com/tiktok-course (TikTok Ads Course)
Savannah's https://www.youtube.com/c/SavannahSanchez (YouTube Channel)
Connect with Savannah via https://twitter.com/social_savannah (Twitter )
OUR PARTNERS:
https://bkacontent.com/perpetual (Get a Free Month of Blogs from BKA Content)
https://conversionfanatics.com/freebook (Get a Free book on how to optimize your website Conversion Fanatics)
https://scalable.co/7-levels-assessment/?utm_source=perpetual-traffic&utm_medium=podcast&utm_campaign=lead-gen (7 Levels of Scale workbook)
https://scalable.co/books/zero-down/?utm_source=perpetual+traffic&utm_medium=podcast&utm_campaign=lead+gen (Get Roland’s book, Zero Down, FREE)
Find out your Leadership Trust Score at https://readytolead.com (Ready to Lead).
Register for our free https://scalable.co/mastermind/founders-board/?utm_source=perpetual+traffic&utm_medium=podcast&utm_campaign=lead+gen (Founders Board workshop)
Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on https://itunes.apple.com/us/podcast/perpetual-traffic-by-digital/id1022441491?mt=2 (iTunes) and leave us a review!
Mentioned in this episode:
DigitalMarketer Ebooks
Get Useful Digital Marketing ebooks, Worksheets, Swipe Files, and Guides!
https://perpetual-traffic.captivate.fm/dm-ebooks (DigitalMarketer Ebooks)
On today's episode, Ralph and Kasim sit down with Savannah Sanchez, a TikTok media buying and Ad creative expert, to talk about advertising on TikTok. The platform is growing like a weed, and according to Savannah, the future of advertising lies on the platform. But what about Google and Facebook? Well, TikTok overtook Google as the number one domain on the internet, and Facebook is not as sexy as it used to be. If you want to succeed on TikTok as a marketer, don't create ads. Users detest ads that disrupt their experience. Solution - creatively embed ads within the content in a way that won't disrupt the fun and enjoyment of Tiktok.
Listen in for some intriguing insights on how the TikTok ad algorithm works, what you need to get started on TikTok advertising, and how to create a TikTok ad that gets you noticed.
IN THIS EPISODE, YOU'LL LEARN:
The foundations of TikTok advertising
TikTok is here to stay - advertisers need to take notice
How to create ads that get you noticed
Differences and similarities between TikTok and Facebook ads
How to not get priced out of TikTok
TikTok ad placement and optimization
How to use TikTok's comment section to drive engagement
Mistakes to avoid when creating TikTok ads
LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
https://thesocialsavannah.com/ (Thesocialsavannah.com)
Savannah's https://thesocialsavannah.podia.com/tiktok-course (TikTok Ads Course)
Savannah's https://www.youtube.com/c/SavannahSanchez (YouTube Channel)
Connect with Savannah via https://twitter.com/social_savannah (Twitter )
OUR PARTNERS:
https://bkacontent.com/perpetual (Get a Free Month of Blogs from BKA Content)
https://conversionfanatics.com/freebook (Get a Free book on how to optimize your website Conversion Fanatics)
https://scalable.co/7-levels-assessment/?utm_source=perpetual-traffic&utm_medium=podcast&utm_campaign=lead-gen (7 Levels of Scale workbook)
https://scalable.co/books/zero-down/?utm_source=perpetual+traffic&utm_medium=podcast&utm_campaign=lead+gen (Get Roland’s book, Zero Down, FREE)
Find out your Leadership Trust Score at https://readytolead.com (Ready to Lead).
Register for our free https://scalable.co/mastermind/founders-board/?utm_source=perpetual+traffic&utm_medium=podcast&utm_campaign=lead+gen (Founders Board workshop)
Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on https://itunes.apple.com/us/podcast/perpetual-traffic-by-digital/id1022441491?mt=2 (iTunes) and leave us a review!
Mentioned in this episode:
DigitalMarketer Ebooks
Get Useful Digital Marketing ebooks, Worksheets, Swipe Files, and Guides!
https://perpetual-traffic.captivate.fm/dm-ebooks (DigitalMarketer Ebooks)
Released:
Aug 16, 2022
Format:
Podcast episode
Titles in the series (100)
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