What is pre-sell content? It’s a piece of content your prospects see before you ask them to buy your product. Here’s where most marketers get confused—pre-sell content isn’t a blog post. In this episode, Ralph and Molly explain what pre-sell content is, how to choose your topic, and when to use it.   IN THIS EPISODE YOU’LL LEARN: The differences between pre-sell content and blog posts How to position pre-sell articles to improve your purchase conversion rates Strategizing your pre-sell article to dispel a myth Tier 11’s pre-sell case study and why it’s working so well   LINKS AND RESOURCES MENTIONED IN THIS EPISODE: 5 Makeup Tips For Older Women The Real Reason You’re Losing Muscle Mass As You Age and How To Stop It and Reverse It Lumen5 Tier 11 Episode 145: How to Amplify Your Ecommerce Business Using Facebook Ads Episode 146: 3 Case Studies to Grow Your Business with Facebook Ads   Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on iTunes and leave us a review. iTunes not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.