In this episode, Bill dives into a critical issue faced by sales professionals and leaders alike: the challenge of reaching the right decision-makers within organizations. Bill shares five key reasons why salespeople struggle to connect with CEOs and strategies to overcome these obstacles. Whether you're a VP of Sales or a CEO, this episode will empower you and your team to have more effective conversations, create valuable content, incorporate CEO engagement into your sales process, and eliminate fear when calling on high-level prospects. Download our FREE Guide, "5 Reasons You Don't Have Enough Clients": http://5reasonsclients.comSubscribe to the Bill Caskey Podcast now! http://billcaskey.com