24 min listen
Eric Bandholz | The Ecommerce Business That Doesn’t Sell Products
Eric Bandholz | The Ecommerce Business That Doesn’t Sell Products
ratings:
Length:
27 minutes
Released:
Aug 14, 2019
Format:
Podcast episode
Description
Despite being a successful ecommerce entrepreneur, Eric Bandholz doesn’t sell products. At least that’s how he thinks of his business, Beardbrand. Instead he believes he’s selling confidence and making his customers feel good about themselves by helping them keep their beard, hair, and body in good shape.That belief guides the company’s marketing and every business decision, from the manufacturers they work with to where they make their products available online.Eric talks about how he and his team started the company from scratch with a blog and YouTube channel and how many of the same strategies they used in their early days are still working today.We also chat about…
A free, easy, and very effective marketing tactic perfect for startups
Red flags to watch for in potential business partners
The importance of core values – and how to make sure they’re not just words
Why they don’t sell on Amazon – and have never looked back
And more
A free, easy, and very effective marketing tactic perfect for startups
Red flags to watch for in potential business partners
The importance of core values – and how to make sure they’re not just words
Why they don’t sell on Amazon – and have never looked back
And more
Released:
Aug 14, 2019
Format:
Podcast episode
Titles in the series (36)
Steven Sashen | The $500 Million Mistake: What separates your ecommerce business from your competitors? A better product helps, of course. But, says Steven Sashen, ecommerce pioneer and co-founder and CEO of Xero Shoes, there’s another element that’s much more important. It has to do with how you by Ecommerce Excellence