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Improving Your Digital Presence with Good User Experience | Hannah McNaughton

Improving Your Digital Presence with Good User Experience | Hannah McNaughton

FromCX Conversations


Improving Your Digital Presence with Good User Experience | Hannah McNaughton

FromCX Conversations

ratings:
Length:
17 minutes
Released:
Dec 1, 2022
Format:
Podcast episode

Description

Today we’re gonna be talking about good customer experience and how that can improve your digital presence, and to do that we brought on Hannah McNaughton. She is an award winning founder and currently the CEO of Metric Marketing, a recognized thought leader in a lot of digital aspects and overall digital marketing. She has trained a lot of professionals from startups to fortune 500 in different marketing strategies and is currently a member of the Forbes Agency Panel. About Metric Marketing 1:14How to grow and take the next step 4:16Algorithms 9:06Search Quality Evaluator Guidelines 12:22“There are over 200 factors that Google says they use to rank websites, so knowing where to start can feel really difficult, but really what everything comes down to is user experience. Everything that Google recommends from the kind of content you create to the experience that people have on your website with the navigation, with the functionality, everything revolves around user experience.” 4:44
Released:
Dec 1, 2022
Format:
Podcast episode

Titles in the series (100)

The Customer Service Secrets podcast is devoted to sharing highly coveted secrets from customer service, customer support and customer experience professionals across industries. The host of this podcast, Gabe Larsen, the VP of Growth at Kustomer, shares his own experiences in the customer service and customer experience space, while also drawing on the knowledge of experts and thought leaders who are making strides in their various fields. Gabe has spent the majority of his career gaining knowledge of customer experience and applying it at companies such as Accenture, Goldman Sachs, Gallup, InsideSales.com, and Kustomer. The goal of this podcast is to give the listener knowledge that they can apply directly to their own career, regardless of their job title, in each and every episode.