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Carvana & We'll Drive You Happy

Carvana & We'll Drive You Happy

FromWill It Stick?


Carvana & We'll Drive You Happy

FromWill It Stick?

ratings:
Length:
46 minutes
Released:
Nov 9, 2022
Format:
Podcast episode

Description

In just 10 years, Carvana has become the fastest-growing e-commerce company in U.S. History. At Carvana, you can buy a car 100% online, no salesperson required, and if you live in one of Carvana's 34 cities, you can even buy a car via a coin-operated vending machine. But, has Carvana bought its brand awareness? With a whopping $100 million advertising budget, Carvana has tried more advertising campaigns and PR stunts in a decade than most brands try in a lifetime. 

Will its latest tagline and campaign "We'll Drive You Happy" stick around? Tune in for the scoop!

For source materials, please visit www.willitstickpodcast.com. 
Released:
Nov 9, 2022
Format:
Podcast episode

Titles in the series (84)

Bold brands are always taking chances on creative ad campaigns and salacious PR stunts to stand out from the crowd to get customers’ attention and money. Join marketing junkies and successful advertising agency owners Melissa & Alexis weekly for some creative inspiration as they explore crazy marketing moments in history that, whether they flourished or failed, got the world’s attention. Will It Stick? is a podcast for entrepreneurs and marketers who want BIG creative inspiration, covering the brands you know and the stories you don't. Melissa & Alexis break down all the details to find out: Will It Stick?