What happens when an attempt to create the world's largest popsicle results in gallons of pink, gooey liquid flowing onto the streets of NYC and causes pedestrians to flee in panic? Sometimes things don't go as planned when it comes to a creative marketing idea or wacky PR stunt. In this episode, we cover three of our favorite PR Stunt FAILS! Listen and learn, or at least be prepared for the worst case scenario. Spoiler Alert: these brands were NOT.

See our source material and other information for this episode at www.willitstickpodcast.com.