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Oreo's Playful PR Strategy is Pop Culture Centric

Oreo's Playful PR Strategy is Pop Culture Centric

FromWill It Stick?


Oreo's Playful PR Strategy is Pop Culture Centric

FromWill It Stick?

ratings:
Length:
51 minutes
Released:
Aug 25, 2021
Format:
Podcast episode

Description

Oreo is the world's favorite cookie and has some insane marketing genius behind the brand to keep things purposely playful. We dive into how the brand has crushed the cookie game since its early inception through some of its more recent fun PR stunts.

To find our source materials, see the full show notes at www.willitstickpodcast.com.
Released:
Aug 25, 2021
Format:
Podcast episode

Titles in the series (85)

Bold brands are always taking chances on creative ad campaigns and salacious PR stunts to stand out from the crowd to get customers’ attention and money. Join marketing junkies and successful advertising agency owners Melissa & Alexis weekly for some creative inspiration as they explore crazy marketing moments in history that, whether they flourished or failed, got the world’s attention. Will It Stick? is a podcast for entrepreneurs and marketers who want BIG creative inspiration, covering the brands you know and the stories you don't. Melissa & Alexis break down all the details to find out: Will It Stick?