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Gucci Gets Gen Z

Gucci Gets Gen Z

FromWill It Stick?


Gucci Gets Gen Z

FromWill It Stick?

ratings:
Length:
67 minutes
Released:
Feb 3, 2022
Format:
Podcast episode

Description

House of Gucci has been a hit at the box office, so we wanted to find out a little more about how Gucci's marketing strategy helped explode the brand. Between Tom Ford's provocative products & racy ads, to finding insanely smart ways to entertain and delight Gen Z - Gucci's marketing strategy is as iconic as the brand itself.

For source materials, please visit www.willitstickpodcast.com
Released:
Feb 3, 2022
Format:
Podcast episode

Titles in the series (85)

Bold brands are always taking chances on creative ad campaigns and salacious PR stunts to stand out from the crowd to get customers’ attention and money. Join marketing junkies and successful advertising agency owners Melissa & Alexis weekly for some creative inspiration as they explore crazy marketing moments in history that, whether they flourished or failed, got the world’s attention. Will It Stick? is a podcast for entrepreneurs and marketers who want BIG creative inspiration, covering the brands you know and the stories you don't. Melissa & Alexis break down all the details to find out: Will It Stick?