81 min listen
127 - Marketing Sourced Revenue is the Game | Demand Gen Live S2 x27
127 - Marketing Sourced Revenue is the Game | Demand Gen Live S2 x27
ratings:
Length:
65 minutes
Released:
Apr 7, 2021
Format:
Podcast episode
Description
This week on Demand Gen Live, Chris Walker and Megan Bowen broke down the difference between marketing sourced revenue and marketing influenced revenue, and which you should be focusing on. They also talked about how word of mouth amplified your marketing and the role of email nurture in B2B marketing and how to nurture prospects by other distribution means. After covering the agenda, Chris and Megan answered questions in regards to nurture campaigns, LinkedIn paid ads, and the importance of having an SME on board with creating content.
Released:
Apr 7, 2021
Format:
Podcast episode
Titles in the series (100)
1 - B2B Demand Generation | Demand Gen Live S1 x01 by B2B Revenue Vitals