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28 - Why Customer Success is so Misunderstood with Megan Bowen (VP of CS, Platterz)

28 - Why Customer Success is so Misunderstood with Megan Bowen (VP of CS, Platterz)

FromB2B Revenue Vitals


28 - Why Customer Success is so Misunderstood with Megan Bowen (VP of CS, Platterz)

FromB2B Revenue Vitals

ratings:
Length:
69 minutes
Released:
Jun 20, 2020
Format:
Podcast episode

Description

This episode features a throwback to our chat with Megan Bowen (VP Customer Success, Platterz). We discuss some of the reasons why Customer Success is so misunderstood, where the CS function fits into the org chart, and why all departments should have visibility into customer segmentation, the ICP, and the customer journey. 
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Released:
Jun 20, 2020
Format:
Podcast episode

Titles in the series (100)

Welcome to the State of Demand Gen. On this podcast you’ll find innovative strategy, advice and tangible tactics that work best TODAY from marketers that are actually doing it. The content is a mix of our #DemandGenLive episodes, along with interviews & fireside chats with B2B tech industry experts.