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    77 - Not All MQLs Are Created Equal | Demand Gen Live S2 x07

    77 - Not All MQLs Are Created Equal | Demand Gen Live S2 x07

    FromB2B Revenue Vitals

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    77 - Not All MQLs Are Created Equal | Demand Gen Live S2 x07

    FromB2B Revenue Vitals

    ratings:
    Length:
    82 minutes
    Released:
    Nov 18, 2020
    Format:
    Podcast episode

    Description

    Chris Walker and Megan Bowen hosted Demand Gen Live again and tackled several detailed questions submitted in advance and live from our audience. Some of the topics we covered include: Why you should stop measuring marketing influenced revenue; LinkedIn spam; Marketing regression; How to create true buying intent; and Why not all MQLs and SQOs are created equal.

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    Released:
    Nov 18, 2020
    Format:
    Podcast episode

    Titles in the series (100)

    Welcome to the State of Demand Gen. On this podcast you’ll find innovative strategy, advice and tangible tactics that work best TODAY from marketers that are actually doing it. The content is a mix of our #DemandGenLive episodes, along with interviews & fireside chats with B2B tech industry experts.