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20 - Scaling to $50MM ARR with Justin Welsh

20 - Scaling to $50MM ARR with Justin Welsh

FromB2B Revenue Vitals


20 - Scaling to $50MM ARR with Justin Welsh

FromB2B Revenue Vitals

ratings:
Length:
72 minutes
Released:
Jun 4, 2020
Format:
Podcast episode

Description

Tune in to this recording from our in-person event with Justin Welsh this past February in Santa Monica, CA. Chris and Justin cover:
-How Demand Gen has changed since 2010 and what they would do starting a demand gen function 10 years ago versus in today.
-When the AE/SDR outbound model is the right move for a company
-Marketing and Sales alignment and the controversial topic of whether or not to give marketers a revenue quota to share the end responsibility with Sales
-How to create value during Sales cycles of all durations
-Creating meaningful content for your audience on LinkedIn
-Why the ways people are buying today are changing
+ Live Q&A
Released:
Jun 4, 2020
Format:
Podcast episode

Titles in the series (100)

Welcome to the State of Demand Gen. On this podcast you’ll find innovative strategy, advice and tangible tactics that work best TODAY from marketers that are actually doing it. The content is a mix of our #DemandGenLive episodes, along with interviews & fireside chats with B2B tech industry experts.