Discover this podcast and so much more

Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

RV174 - Optimizing Your Go-To-Market Strategy with Content | Podcast Gurus

RV174 - Optimizing Your Go-To-Market Strategy with Content | Podcast Gurus

FromB2B Revenue Vitals


RV174 - Optimizing Your Go-To-Market Strategy with Content | Podcast Gurus

FromB2B Revenue Vitals

ratings:
Length:
35 minutes
Released:
May 3, 2024
Format:
Podcast episode

Description

Chris joined the Podcast Gurus to talk about creating content and its power in the B2B space. They cover the challenges of B2B marketing and highlight important factors for growth and scalable demand gen programs.
Chris discusses the common mistakes in marketing strategies and emphasizes the importance of data for insights. He talks about practical tactics and corrects wrong ideas about marketing investments. The episode is about improving marketing strategies that meet customer expectations and current market trends. It includes SEO content and aims to clearly explain effective marketing and the role of executives.
If you want to have a conversation with Chris and present your current questions, roadblocks, or projects you’re working through, make sure to attend this weekly event every Tuesday at 12 central. Register here.
Can’t make the event but have a question for Chris? Submit it here.
The next Expert Session, featuring Peep Laja will be on Thursday May 16 at 12pm central. Register here. 
Thanks to our friends at Hatch for producing this episode. Get unlimited podcast editing at www.hatch.fm
Released:
May 3, 2024
Format:
Podcast episode

Titles in the series (100)

Welcome to the State of Demand Gen. On this podcast you’ll find innovative strategy, advice and tangible tactics that work best TODAY from marketers that are actually doing it. The content is a mix of our #DemandGenLive episodes, along with interviews & fireside chats with B2B tech industry experts.