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250) #ExponentialInsights - Setting the Benchmark for the Customer Experience in Finance

250) #ExponentialInsights - Setting the Benchmark for the Customer Experience in Finance

FromBanking on Digital Growth


250) #ExponentialInsights - Setting the Benchmark for the Customer Experience in Finance

FromBanking on Digital Growth

ratings:
Length:
43 minutes
Released:
Nov 29, 2022
Format:
Podcast episode

Description

What is experience?
At the Digital Growth Institute, we define it as the sum of processes that have been applied and optimized to exude a positive emotional response. But pain points and ill-conceived short-cuts can result in an undesired outcome.
In celebration of our 250th episode, we reflect on several brilliant conversations around the subject of the customer experience in finance.
Join us as we discuss:
The dangers of over-reliance on automation in the Age of AI
Why speed is key in benchmarking the customer expeience
How your employees are directly tied to the customer experience 


Check out these resources we mentioned during the podcast:
Joey Coleman 
Jay Baer 
Dan Ginggis 
Brittany Hodak 
Jon Picoult
Katherine Regnier  


You can find this interview and many more by subscribing to Banking on Digital Growth on Apple Podcasts , on Spotify , or here .
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Released:
Nov 29, 2022
Format:
Podcast episode

Titles in the series (100)

If you’re part of a financial brand marketing, sales, or leadership team, you know the entire industry is in the midst of exponential change fueled by new technologies. Consumers now make purchase decisions long before they walk into a physical branch location, if they walk into a branch at all, while mobile banks, digital lenders, and fintechs have transformed traditional growth models rooted in legacy broadcast marketing and branch sales strategies.Get ready to gain practical insights, proven ideas, and empowering inspiration as financial brand marketing and sales leaders, along with the leading digital marketing and sales technology firms, share their stories to help you maximize your digital growth potential here on Banking on Digital Growth.