17 min listen
16) #InsideDigitalGrowth: No More Vanity Metrics. Here’s How to Track Conversion
16) #InsideDigitalGrowth: No More Vanity Metrics. Here’s How to Track Conversion
ratings:
Length:
29 minutes
Released:
Aug 31, 2020
Format:
Podcast episode
Description
Do you know when and where your leads are converting? If you don’t, it’s like you’re flying blind. And when you fly blind, sooner or later, you’re going to crash. But, don’t worry, there’s a way to light the path ahead. On today’s Digital Growth Series, I field a question from Brad, Vice President for a Financial Brand in California. How do we track ROI from the moment a person first sees an ad to when the loan closes? You can find this interview, and many more, by subscribing to Banking on Digital Growth on Apple Podcasts, on Spotify, or here.
Released:
Aug 31, 2020
Format:
Podcast episode
Titles in the series (100)
6) #ByTheBook: Financial Stress in the Fourth Industrial Revolution: 87% of Americans reported experiencing "high" or "moderate" levels of anxiety in connection to money in a survey conducted by Northwestern Mutual. (https://news.northwesternmutual.com/2018-06-12-New-Research-Money-Is-The-Leading-Source-Of-Happiness-An... by Banking on Digital Growth