81 min listen
172 - The 5 Reasons Why B2B Advertising Fails | Demand Gen Live S2 x43
172 - The 5 Reasons Why B2B Advertising Fails | Demand Gen Live S2 x43
ratings:
Length:
77 minutes
Released:
Jul 28, 2021
Format:
Podcast episode
Description
Chris Walker and Megan Bowen hosted Demand Gen Live last night and covered the following agenda: 1 - The 5 Reasons Why B2B Advertising Fails, 2 - Building Your Paid Social Content Mix, and 3 - Why B2B Companies Need to Create Content In-House. They also answered questions live in regards to testing creative, how to decide if you have product market fit, growth marketers vs. product marketers, and influencer marketing. Chris shared that the way to win in the market right now is a combination of marketing and customer success. He also emphasized that impactful creative is a missing piece in most B2B companies.
Register for next Thursday’s live event with Dave Gerhardt here.
Thanks to our friends at Hatch for producing this episode. Get unlimited podcast editing at usehatch.fm.
Register for next Thursday’s live event with Dave Gerhardt here.
Thanks to our friends at Hatch for producing this episode. Get unlimited podcast editing at usehatch.fm.
Released:
Jul 28, 2021
Format:
Podcast episode
Titles in the series (100)
1 - B2B Demand Generation | Demand Gen Live S1 x01 by B2B Revenue Vitals