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WARC x Cannes Lions: Digital commerce and when targeting doesn't work

WARC x Cannes Lions: Digital commerce and when targeting doesn't work

FromThe WARC Podcast


WARC x Cannes Lions: Digital commerce and when targeting doesn't work

FromThe WARC Podcast

ratings:
Length:
31 minutes
Released:
Jun 21, 2022
Format:
Podcast episode

Description

All the latest from day two of Cannes Lions 2022.
Host Alex Brownsell, Head of Content for WARC Media, is joined by David Tiltman and Imaad Ahmed to talk about the collision of marketing and digital commerce - a hot topic at this year’s festival - and reveal fresh research from Creative X and Analytic Partners. Plus Anna Hamill provides insights into the key priorities among CMOs in Cannes.
Released:
Jun 21, 2022
Format:
Podcast episode

Titles in the series (100)

Make it Effective. Make it WARC. Get closer to insights, stories and lessons behind great marketing with conversations hosted by the world’s leading authority on marketing effectiveness.