19 min listen
The overlooked secret to better writing
FromNudge
ratings:
Length:
21 minutes
Released:
Apr 8, 2024
Format:
Podcast episode
Description
I wish I had followed Prof Todd Rodgers’ advice earlier.
Writing for Busy Readers book: https://writingforbusyreaders.com/
Sign up for the Nudge Newsletter: https://www.nudgepodcast.com/mailing-list
Churchill’s plea for brevity: https://blog.nationalarchives.gov.uk/churchills-call-for-brevity/
Writing for Busy Readers book: https://writingforbusyreaders.com/
Sign up for the Nudge Newsletter: https://www.nudgepodcast.com/mailing-list
Churchill’s plea for brevity: https://blog.nationalarchives.gov.uk/churchills-call-for-brevity/
Released:
Apr 8, 2024
Format:
Podcast episode
Titles in the series (100)
#10: Time to stop targeting “millennials”: <p>Marketers are constantly told stories about how a brand targeted millennials with great success. But is it a smart tactic? In this episode I chat to best selling author Richard Shotton who explains that consumers aren’t really changing and to influence them we need to think beyond simple segmentations like ‘millennials’. </p> <p>Link to Richard’s book: <a href="https://amzn.to/2ZtvLcB">https://amzn.to/2ZtvLcB</a></p> <p>Sign up to our mailing list: <a href="https://www.nudgepodcast.com/mailing-list">https://www.nudgepodcast.com/mailing-list</a></p> by Nudge