6 min listen
Club Playbook: Three Steps to Cold Calling Success (ft. Jason Bay of Outbound Squad)
Club Playbook: Three Steps to Cold Calling Success (ft. Jason Bay of Outbound Squad)
ratings:
Length:
17 minutes
Released:
Nov 13, 2023
Format:
Podcast episode
Description
Download Jason Bay’s Cold Calling Framework
FOUR ACTIONABLE TAKEAWAYS
Open a Cold Call with a permission-based opener to get prospects to opt into talking to you. Your tone of voice is key because it’s hard to hang up on a genuinely nice person.
Go for the reverse pitch by sharing what is top of mind for their peers. Start with what is relevant to them, not what you’re trying to accomplish.
Hook prospects into scheduling the next meeting by finding problems you can solve. Start with the problems they share with their peers.
If you know the prospect is a good fit, don’t ask if they want that next meeting at the end of the call. Be assumptive and roll right into scheduling.
PATH TO PRESIDENT’S CLUB
Founder & CEO @ Outbound Squad
Owner @ Jason Bay Consulting
Director of Marketing @ Chamber DS, Inc.
Marketing Director & Corporate Sales Trainer @ National Services Group, Inc.
THE LATEST FROM 30MPC
Tactic TV
Toolkits & Templates
Twitter
YouTube
THINGS YOU CAN STEAL
Prospecting
Lavender: Sales Email Frameworks
ZoomInfo: 5 Plays, 30MPC Style
Woodpecker: Nick’s Sales Cadence
Orum: 5 Cold Call Objection Talk Tracks
Owler: 4 Multi-Channel Prospecting Touchpoints (Try Owler Max)
Boomerang: Tactics for Peak Productivity
Hireframe: Fast Track your Prospecting
Discovery & Demo
Clari: How to Sell to the CFO
Calendly: Speed up your sales cycle & increase revenue
Klue: Dismantling Competitors
Sales Process
Demandbase: 6 Templates to Accelerate Deals
Gong: Master Class
Qwilr: Multithreading Power Plays
Outreach: 1 Sequence to Create and 5 Templates to Close
Accord: Business Case Template
Prolifiq: Relationship Mapping Playbook
Salesloft: Selling to Power
ONE ASK
You know we feel a bit awkward asking, but if you made it this far, it would mean the world if you joined our newsletter.
It will increase your chances of making President’s Club by 227%.
Okay maybe not, but we’d still really love you for it :)
FOUR ACTIONABLE TAKEAWAYS
Open a Cold Call with a permission-based opener to get prospects to opt into talking to you. Your tone of voice is key because it’s hard to hang up on a genuinely nice person.
Go for the reverse pitch by sharing what is top of mind for their peers. Start with what is relevant to them, not what you’re trying to accomplish.
Hook prospects into scheduling the next meeting by finding problems you can solve. Start with the problems they share with their peers.
If you know the prospect is a good fit, don’t ask if they want that next meeting at the end of the call. Be assumptive and roll right into scheduling.
PATH TO PRESIDENT’S CLUB
Founder & CEO @ Outbound Squad
Owner @ Jason Bay Consulting
Director of Marketing @ Chamber DS, Inc.
Marketing Director & Corporate Sales Trainer @ National Services Group, Inc.
THE LATEST FROM 30MPC
Tactic TV
Toolkits & Templates
YouTube
THINGS YOU CAN STEAL
Prospecting
Lavender: Sales Email Frameworks
ZoomInfo: 5 Plays, 30MPC Style
Woodpecker: Nick’s Sales Cadence
Orum: 5 Cold Call Objection Talk Tracks
Owler: 4 Multi-Channel Prospecting Touchpoints (Try Owler Max)
Boomerang: Tactics for Peak Productivity
Hireframe: Fast Track your Prospecting
Discovery & Demo
Clari: How to Sell to the CFO
Calendly: Speed up your sales cycle & increase revenue
Klue: Dismantling Competitors
Sales Process
Demandbase: 6 Templates to Accelerate Deals
Gong: Master Class
Qwilr: Multithreading Power Plays
Outreach: 1 Sequence to Create and 5 Templates to Close
Accord: Business Case Template
Prolifiq: Relationship Mapping Playbook
Salesloft: Selling to Power
ONE ASK
You know we feel a bit awkward asking, but if you made it this far, it would mean the world if you joined our newsletter.
It will increase your chances of making President’s Club by 227%.
Okay maybe not, but we’d still really love you for it :)
Released:
Nov 13, 2023
Format:
Podcast episode
Titles in the series (100)
0: Five minutes to figure out if this show is worth your time: Why in the world would you listen to 30MPC?Four Reasons to Listen:* WHAT WE’RE NOT: Not stuck in 1975. Not stuck on fluffy mindset. Only actionable sales tactics.* PREPARATION: Recorded for 45 minutes, cut to 30. Some episodes don’t make it. That’s okay.* POLAR OPPOSITES: Nick is an Enterprise AE. Armand is a MM Sales Leader.* SHOW STRUCTURE: Three actionable tactics at the beginning. The recap email at the end.Four Actionable Tactics* How to avoid being forced to demo early* Open on the phones by leading with context* How to handle the “not interested” email* The 3x3 cold emailNick Cegelski’s Path To President’s Club* #1 AE at every company he’s worked for.* Selling in the enterprise ERP big deal world.Armand Farrokh’s Path to President’s Club* Director of Sales at Carta running a team of 40* 225% of quota as an AE by 30 Minutes to President's Club | No-Nonsense Sales