58 min listen
Episode 30: Tracy Nieporent
ratings:
Length:
46 minutes
Released:
Aug 6, 2014
Format:
Podcast episode
Description
Meet the man from the team that created the “Be All You Can Be” campaign for the Army, helps orchestrate NYC Restaurant Week, and knows what it means to market a diverse group of restaurants – Tracy Nieporent. Tracy is Director of Marketing and Partner, overseeing public relations, communications, promotion, advertising and charitable events for the Myriad Restaurant Group. Its current members now include Tribeca Grill, Nobu, Nobu London, Nobu Next Door, Nobu 57, Bâtard, Acela Club at Citi Field, The Daily Burger at Madison Square Garden, and Crush Wine & Spirits. This week on All in the Industry, he’s chatting with Shari Bayer about his work with the Myriad Restaurant Group, the importance of hospitality in NYC and the reason that nothing compares to the experience of eating a great meal at a great restaurant. This program was brought to you by Fairway Market.
“The one trademark that has been key to our restaurants and the vision Drew had is that he wanted everything to be accessible – he didn’t want there to be much pretention.” [10:00]
“We don’t have a lot of industry in New York – we don’t manufacture things here. The biggest thing we have to offer is hospitality. we provide entertainment and hospitality – it’s our stock and trade. The restaurants are front and center in that experience.” [26:00]
–Tracy Nieporent on All in the Industry
“The one trademark that has been key to our restaurants and the vision Drew had is that he wanted everything to be accessible – he didn’t want there to be much pretention.” [10:00]
“We don’t have a lot of industry in New York – we don’t manufacture things here. The biggest thing we have to offer is hospitality. we provide entertainment and hospitality – it’s our stock and trade. The restaurants are front and center in that experience.” [26:00]
–Tracy Nieporent on All in the Industry
Released:
Aug 6, 2014
Format:
Podcast episode
Titles in the series (100)
Episode 14: Jennifer Baum of Bullfrog & Baum: This week on All in the Industry, Shari interviews Jennifer Baum, president of Bullfrog and Baum. Jennifer discusses the pros and cons of displaying your client list, and answers last weeks guests question about why PR is an important investment for a small restaurant and how that money can be payed back. This program has been sponsored by The International Culinary Center. Todays music provided by Brothers NYC. I think youre more nimble the fewer people you have. [7:25] Client lists are deceptive, because do you list Bobby Flay as a client or do you list each of his restaurants as a client? [12:00] --Jennifer Baumon All in the Industry by All in the Industry ®️