Chris was asked to guest on the Launch Pod, hosted by Genero Growth’s Josua Fagerholm, to talk about B2B marketing past trends and future growth. 
They chat about:

What B2B companies can learn from B2C

The most important thing that will drive growth over the next decade

Shifting mindset in measurement

Aligning sales and marketing

The potential of AI to increase marketing efficiency

…and more!


Thanks to our friends at Hatch for producing this episode. Get unlimited podcast editing at usehatch.fm.