WHY DO I EVEN NEED THAT?As companies and the market evolve in these modern times, new roles and functions are being created to help organizations scale to a higher level, or simply succeed in their mission. The question is, do we really need them? In this episode, Collin explains how his evangelist role came to be and its importance to HumanticAI. Collin also discusses the initiatives they started with his new role and their results. Learn more in this latest episode of Sales Transformation.Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! TRANSFORMING MOMENTSCOLLIN: HOW HUMANTIC REALIZED THE NEED FOR AN EVANGELIST“It was because of the feedback that they were getting in the market, lots of inbounds coming in, but then a lot of deals getting stuck. And you know, mainly because of just lack of education, lack of knowledge of what DISC, is what these different personal personality types are, what the business applications are, why should people care about these things? Why does it matter?”Connect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok