Like Collin always says, you think you have done everything right, but you can still lose the deal, the same goes with demos. You may have done your intro and discovery well, but you might still mess up your demo, and that’s what Ethan and Collin will be talking about in this latest episode of Sales Transformation.Power up your podcast experience by joining our Free Podcast Community!Are your Reps hitting their quotas this 2022? If not, then a Wingman Free Trial is what you need!HIGHLIGHTSThe 2 biggest challenges of demosEthan's demo of doing the right demoA collaborative journey with prospectsKeep things simpleQUOTESWhat Ethan sees as the biggest challenges in demos:“The biggest thing is, how the stage is set for the demo, and then the second biggest thing is we're not driving impact with what we're showing.”Ethan doing demos like a boss:“I'm connecting the dots every time making the implicit explicit, verbalizing my assumptions and a non-assumptive way, and making sure we're all aligned.”Collin on collaborating with the prospect:“You should know your product, you should know your space. Yes, but in this relationship with your prospects, this journey that you're gonna go on together, it should be more collaborative.”Connect with Ethan and learn more about what he’s been working on!About EthanAbout AltiSalesAltiSales WebsiteThe Revenue PodcastConnect with Collin and find out what’s new in Sales Transformation and other things he’s up to:About CollinAbout SalescastSalescast CommunitySales TransformationWanna kick off your own kick-ass podcast?Already have one? How about growing it, or even monetizing it?LET’S TALK.