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#221 How to Align Employees With Your Brand Story

#221 How to Align Employees With Your Brand Story

FromBusiness of Story


#221 How to Align Employees With Your Brand Story

FromBusiness of Story

ratings:
Length:
46 minutes
Released:
Nov 4, 2019
Format:
Podcast episode

Description

Christopher Wallace, co-author of the study Have Your Story Straight? Why Brand Message Dilution Hurts in the Experience Economy, explores how to enroll and align your people to fulfill the promises you make in your brand storytelling to win customers.   Become a Master Storyteller Grab your free copy of The 5 Stages of Grief in Telling YOUR Business Story: http://bit.ly/StorytellingTools Like what you hear? Bring Park to your next event. 
Released:
Nov 4, 2019
Format:
Podcast episode

Titles in the series (100)

The Business of Story helps sales and marketing leaders excel through the stories you tell. Hosted by Park Howell, known as the world's most industrious storytelling, this weekly show is ranked among the top 10% of downloaded podcasts internationally and is the #1 business storytelling podcast according to Feedspot. #StoryOn!