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#440: How to Heat Up Your Cold Calls With the Superpower of Storytelling

#440: How to Heat Up Your Cold Calls With the Superpower of Storytelling

FromBusiness of Story


#440: How to Heat Up Your Cold Calls With the Superpower of Storytelling

FromBusiness of Story

ratings:
Length:
55 minutes
Released:
Dec 4, 2023
Format:
Podcast episode

Description

Justin Michael, author of Sales Superpowers: A New Outbound Operating System to Drive Explosive Pipeline Growth, explores how to tap into the Limbic buying brain using storytelling to experience much greater success with your outbound marketing. Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.  Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.  Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.  #StoryOn! ≈Park
Released:
Dec 4, 2023
Format:
Podcast episode

Titles in the series (100)

The Business of Story helps sales and marketing leaders excel through the stories you tell. Hosted by Park Howell, known as the world's most industrious storytelling, this weekly show is ranked among the top 10% of downloaded podcasts internationally and is the #1 business storytelling podcast according to Feedspot. #StoryOn!