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How feelings drive your prospect's decisions with Todd Caponi

How feelings drive your prospect's decisions with Todd Caponi

FromOutbound Squad


How feelings drive your prospect's decisions with Todd Caponi

FromOutbound Squad

ratings:
Length:
58 minutes
Released:
May 12, 2020
Format:
Podcast episode

Description

Todd Caponi is the author of the best-selling book, The Transparency Sale. At his company, Sales Melon, he trains and speaks to some of the top companies around the world about how to use science and psychology to increase their sales. He's also a 7x sales executive and brings in a ton of great experience from his past roles.
In this episode, we talk about empathy, how people are wired to resist being sold, and why feelings drive your prospect's decision-making.
Connect with Todd on LinkedIn, check out the Transparency Sale here, and check out his website here.
Resources mentioned in the episode:

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Released:
May 12, 2020
Format:
Podcast episode

Titles in the series (100)

This sales podcast is for B2B reps and sales teams who want to turn complete strangers into paying customers. Join me (you can call me JBay) as I interview sales experts, leaders, and top-performing reps to share actionable tips and strategies to help you land more meetings with your ideal clients.