24 min listen
Habit Moulding Marketing
FromNudge
ratings:
Length:
23 minutes
Released:
Jun 6, 2022
Format:
Podcast episode
Description
Is there a good strategy to win in rock paper scissors? Apparently, there is. In this podcast, you’ll learn how habit moulding marketing has increased gym-goers, podcast listeners, and retirement savings. You’ll get a number of tips you can apply to your marketing, and, of course, the best strategy for winning at rock paper scissors.
Sign up to the Nudge Mailing list: www.nudgepodcast.com/mailing-list
The Rock Paper Scissors paper: https://arxiv.org/pdf/1404.5199v1.pdf
IPA paper on checking your fire alarms: https://bit.ly/3h8K0tq
My fresh-start-effect experiment: https://imgur.com/a/Yi9QFyk & https://imgur.com/a/ukZXQlz
Sign up to the Nudge Mailing list: www.nudgepodcast.com/mailing-list
The Rock Paper Scissors paper: https://arxiv.org/pdf/1404.5199v1.pdf
IPA paper on checking your fire alarms: https://bit.ly/3h8K0tq
My fresh-start-effect experiment: https://imgur.com/a/Yi9QFyk & https://imgur.com/a/ukZXQlz
Released:
Jun 6, 2022
Format:
Podcast episode
Titles in the series (100)
#1: How music affects what we buy: <p>We know music can make us happy or sad, but did you know it can change the type of wine you buy? In the first episode of Nudge, we chat with Adrian North who has studied how music affects what consumers buy. Listen to learn: How music can change the products we buy. Why ads change narrators to improve product recall, and how a gym used music to keep people working out for longer.</p> <p>Sign up to the mailing list: <a href="https://www.nudgepodcast.com/mailing-list">https://www.nudgepodcast.com/mailing-list</a></p> by Nudge