**This episode is brought to you by ATTN Agency and Repeat** Radiant Energy Deliciously Delivered – this is what R.E.D.D. stands for, literally and metaphorically. In the first part of this feature, we sit down with Emma Fuerst Frelinghuysen, CEO of R.E.D.D., a brand providing plant-based nutrition in a radiantly delicious way. Emma is a food and beverage expert with 15 years of experience under her belt. Today she talks about how R.E.D.D. allowed her to achieve her passion for working with what she loves – food and marketing. From being an economics major to being a business graduate to being a CEO, Emma shares her story. In part 1, we discuss The experience that made her grateful; A brief introduction to her brand; How Emma rebelled to follow her passion in early life; How she got into public relations and business; Her previous work experiences; How she realized her true passion; What got her into healthy food; What drew Emma to REDD; and so much more. Join Ramon Vela and Emma as they breakdown the inside story on The Story of a Brand. For more on R.E.D.D., visit: https://www.reddbar.com/ * OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF ATTN Agency. ATTN Agency is a full-funnel growth and performance digital marketing agency with proven strategies to scale and optimize direct-to-consumer brands through tactical media buying, data-driven analysis, and unrivaled creative services. If you are looking back on this year wondering what went wrong or what could have gone better, or if you're starting to put together your game plan for 2021, I have one piece of advice: you need to talk to ATTN Agency. I’ve interviewed several of their clients, and I can say that they are the best in the business. ATTN represents some of the fastest-growing direct-to-consumer brands, delivering month-over-month results. For a comprehensive, no-obligation, 14 point audit of your social, search, shopping, email, and SMS channels, visit: https://www.attnagency.com/storyofabrand/ * This episode was brought to you by Repeat. Repeat is the easiest way for your customers to reorder products they love. Repeat will automate a frictionless reordering experience for the largest part of a CPG brand’s customer base: The non-subscriber. Repeat uses machine learning to analyze one-time shopper behavior, automates reorder notifications, and delivers personalized replenishment carts that aid in up-sell and cross-sell efforts. The result? Higher LTV, better margins, and more insights on your best customers. To learn more, visit https://signup.getrepeat.io/