35 min listen
Ep. 248 - Building Engaging Campaigns: With Meta, LinkedIn & Pinterest | SocialMinds LIVE 2024
Ep. 248 - Building Engaging Campaigns: With Meta, LinkedIn & Pinterest | SocialMinds LIVE 2024
ratings:
Length:
47 minutes
Released:
May 15, 2024
Format:
Podcast episode
Description
What should we, as brands, be doing to make our campaigns more engaging and, ultimately, more effective? There’s no one better to ask than those who write the rules of engagement – the platforms themselves. At SocialMinds LIVE 2024 we put three of the major social players around the same table to find out – algorithm be damned - what formats, campaigns and ad solutions really drive engagement on their respective channels. Hear from Tobi Demuren, head of advocacy marketing at LinkedIn; Matthew Siberry, head of home at Pinterest UK; and Molly Rajanathan; agency solutions at Meta. Got a question or a suggestion for the SocialMinds podcast? Get in touch at socialminds@socialchain.com.
Released:
May 15, 2024
Format:
Podcast episode
Titles in the series (100)
Ep. 009 - When Sponsorship Meets Sport: How Brands Can Engage The Next Generation of Fans: For sports fans in 2018, a logo on a shirt simply isn’t enough. Sponsorship deals are part and parcel of the beautiful game, but Social Chain head of sport, Rich Johnson, warns that brands are failing to resonate with a modern crowd. As a new... by SocialMinds - A Social Media Marketing Podcast