50 min listen
Ep. 005 - The New Face of Charity: How No-Nonsense Advertising Is Saving Lives
Ep. 005 - The New Face of Charity: How No-Nonsense Advertising Is Saving Lives
ratings:
Length:
37 minutes
Released:
Sep 4, 2018
Format:
Podcast episode
Description
Suicide is the biggest killer of men under 45 in the UK; nevertheless, a metaphorical handbrake exists whenever the ‘S’ word is mentioned. This week on Social Minds, we sit down with Simon Gunning, the CEO of CALM (Campaign Against Living Miserably), who is taking a sledgehammer to the taboo of male suicide with a hard-hitting approach to advertising. We discuss the new face of corporate social responsibility (CSR), poisonous masculine stereotypes and the role data-led technology can have in saving lives.
Released:
Sep 4, 2018
Format:
Podcast episode
Titles in the series (100)
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