33 min listen
S10 E08: Roland Herlory, CEO of Vilebrequin
S10 E08: Roland Herlory, CEO of Vilebrequin
ratings:
Length:
47 minutes
Released:
Jan 16, 2024
Format:
Podcast episode
Description
Roland Herlory, CEO of luxury swimwear brand Vilebrequin, sits down with Scott Kerr to discuss how the company began as a love story in the early '70s and grew into an iconic global brand. Roland talks about why taking the helm of Vilebrequin after 23 years at Hermès was the "most beautiful gift" in his professional life, why its physical stores will play an even more important role in the company's growth, and how the brand's distinctive product and positioning helps withstand increased competitive pressures in the luxury swimwear category. He also discusses Vilebrequin's approach to brand extensions and why it embraces collabs with artists in a big way. Plus: Sustainability and protecting the oceans has become an essential part of Vilebrequin's work way before consumers demanded it.Featuring: Roland Herlory, CEO of Vilebrequin (vilebrequin.com)Host:Scott Kerr, Founder & President of Silvertone ConsultingAbout The Luxury Item podcast:The Luxury Item is a podcast on the business of luxury and the people and companies that are shaping the future of the luxury industry.Stay Connected: Email: scott@silvertoneconsulting.comListen and subscribe to The Luxury Item wherever you get your podcasts. Tell a friend!
Released:
Jan 16, 2024
Format:
Podcast episode
Titles in the series (100)
S01 E05: Anubh Shah, CEO & Co-Founder of With Clarity: Anubh Shah, CEO and co-founder of With Clarity, talks with Scott Kerr about how his direct to consumer home try-on engagement ring company has disrupted the whole experience of shopping for an engagement ring. Recently ranked at #3 on Crain's Fast 50 and by The Luxury Item with Scott Kerr