53 min listen
S3 E04 - Influencer Marketing | Talin Koutnouyan - VP Strategy & Analytics @ Influential
S3 E04 - Influencer Marketing | Talin Koutnouyan - VP Strategy & Analytics @ Influential
ratings:
Length:
69 minutes
Released:
Mar 30, 2023
Format:
Podcast episode
Description
Cassidy and Carl got to sit down and chat with Talin Koutnouyan, VP of Strategy & Analytics at Influential, about the past, present, and future of Influencer Marketing.
She outlines some main differences between strategy in B2C versus B2B, and what each could stand to learn from the other. Finally, she outlines a plan for “Carl’s Friend” who wants to get into Influencer Marketing – what to expect and how to approach brands!
She outlines some main differences between strategy in B2C versus B2B, and what each could stand to learn from the other. Finally, she outlines a plan for “Carl’s Friend” who wants to get into Influencer Marketing – what to expect and how to approach brands!
Released:
Mar 30, 2023
Format:
Podcast episode
Titles in the series (100)
S2 E26 - How To Optimize The Inbound Sales Process for High Intent Demand by Stacking Growth | The B2B Go-to-Market Podcast