40 min listen
Creating Wisdom From Numbers and Knowledge, with Mike Menkes, Senior Vice President at Analytic Partners
Creating Wisdom From Numbers and Knowledge, with Mike Menkes, Senior Vice President at Analytic Partners
ratings:
Length:
36 minutes
Released:
Jul 25, 2022
Format:
Podcast episode
Description
To create wisdom from accumulated numbers and knowledge. That is the mission of adaptive analytics provider Analytic Partners ROI Genome project, an ongoing series of intelligence into trends, truths, and myths in marketing published by adaptive analytics provider Analytic Partners. Their Mike Menkes, Senior Vice President, joined the podcast to walk us through the insights you should know to drive short term and long-term performance.
Released:
Jul 25, 2022
Format:
Podcast episode
Titles in the series (100)
Marketing Silos Must Fall: Interview with Sonesh Shah, Vice President Marketing and Digital at Bosch Power Tools: To win on the digital shelf, brand and digital marketing can no longer be telling different stories. Or chasing different outcomes. In an interview with Peter Crosby and Rob Gonzalez of the Digital Shelf Institute, Sonesh Shah, Vice President Marketing and Digital at Bosch Power Tools explains how he merged these functions for better customer experiences and better results. by Unpacking the Digital Shelf