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AMZPPC 49: Make Your Best Keywords Better with Single Keyword Campaigns

AMZPPC 49: Make Your Best Keywords Better with Single Keyword Campaigns

FromThe PPC Den: Amazon PPC Advertising Mastery


AMZPPC 49: Make Your Best Keywords Better with Single Keyword Campaigns

FromThe PPC Den: Amazon PPC Advertising Mastery

ratings:
Length:
39 minutes
Released:
Oct 30, 2019
Format:
Podcast episode

Description

On today's episode Mike & Stephen share how to make your best keywords on Amazon perform even better with the Single Keyword Campaigns Strategy.  A campaign per keyword may seem excessive, but the extra control over your placement bid settings is well worth it. Don't miss learning about the keyword strategy that could transform your account. See you in the Badger Den!
Episode Highlights:
2:30 Reading reviews from our awesome listeners
4:25 Introducing the Single Keyword Sponsored Product Campaigns Strategy
5:40 Guess the top searched term last week
7:57 One campaign, one ad group, one keyword... Why do it?
10:40 Con: Overly segmented data
13:10 Is this strategy allowed?
16:00 Pro: Boost your keyword performance
17:15 Start small & test it out first
19:05 Not all searches are created equal
22:05 Stephen's recommended strategy
23:20 Transform your account with Single Keyword Campaigns
27:45 2 strategies to set your placement settings
32:28 Bulk Files: How to execute this strategy fast
36:35 Key takeaways

Get all of our episodes and show notes at adbadger.com/podcast
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Released:
Oct 30, 2019
Format:
Podcast episode

Titles in the series (100)

The world's first Amazon advertising podcast-- hosted by Ad Badger. Here we discuss the ins and outs of Amazon PPC, including tips and tricks to help optimize your ad campaigns. Whether you're a die-hard PPC fanatic or an Amazon seller looking for an edge, this podcast is for you!