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#454 S2 Episode 323 - DUFAULT MODE: The Power And Impact Of PLG And How To Achieve It With Duane Dufault
#454 S2 Episode 323 - DUFAULT MODE: The Power And Impact Of PLG And How To Achieve It With Duane Dufault
ratings:
Length:
6 minutes
Released:
Oct 21, 2022
Format:
Podcast episode
Description
RIVALS CAN BRING THE BEST OUT OF EACH OTHERFor so long, marketing and sales have been a rivalry when it comes to providing growth for the company. However, with product-led growth, both can work together with the goal of having the product as the center of attention. Tune in as we welcome Duane Dufault, the host of SellingSaaS, as he discusses this further in this latest episode of Sales Transformation. Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI! Stop sending boring sales e-mails and start sending personalized GIFs and Memes with VIDU.io!TRANSFORMING MOMENTSGet to know Duane DufaultThe rivalry between marketing and salesFrom door-to-door to SaaSThe importance of PLG in business“It takes a lot of determination. It takes a lot of decision-making skills to make a bootstrap company happen. But today's topic is literally what made that company, that company's growth acceleration possible because it just requires constant, fine-tuning of the process, constant iteration on the relationship between product sales and marketing.” - DUANE: The power of PLG Connect with DuaneDuane Dufault | SellingSaaS | DuaneDufault.comConnect with CollinLinkedIn | YouTube | Newsletter | Twitter | IG | TikTok
Released:
Oct 21, 2022
Format:
Podcast episode
Titles in the series (100)
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