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The Early-Stage Growth Playbook with Marc Thomas (GMT155)

The Early-Stage Growth Playbook with Marc Thomas (GMT155)

FromGrowth Marketing Today


The Early-Stage Growth Playbook with Marc Thomas (GMT155)

FromGrowth Marketing Today

ratings:
Length:
37 minutes
Released:
Dec 16, 2021
Format:
Podcast episode

Description

You’ve worked hard to build your product idea. Your product is out in the world. But no one is paying to use your SaaS. The MRR is… recurring at 0. Sound familiar?Marc Thomas, Head of Growth at Powered By Search, has been there too.When he launched my company, he toiled and ground it out for years on a direct sales-only model and it was grueling. But bit by bit Marc put into place the fundamentals of the early stage growth playbook which resulted in organic signups going up by 1330% and revenue from low or no-touch sales by 17%In episode 155, you’ll learn:
Why value props matter more than positioning at early-stage
The difference between value propositions and positioning
How to test your messaging in less than 20 minutes
This episode is brought to you by 42 Agency.They are a plug-and-play demand generation and marketing operation agency for B2B SaaS Companies that are ready to scale. They can help you:
Streamline operations
Implement new tech stack
Design ABM & demand generation strategies
Create a predictable revenue pipeline
They’ve worked with some amazing companies like Onfleet, Hubdoc, Guestlogix, Flexday, and more.Learn more at https://fourtytwo.agency/ and get $500 in free consulting time.

★ Support this podcast ★
Released:
Dec 16, 2021
Format:
Podcast episode

Titles in the series (100)

Whether you’re a marketer, founder, or consultant, gain a competitive edge by learning the battle-tested marketing strategies in-detail from today's smartest marketers such as Rand Fishkin, April Dunford, Hiten Shah, and Val Geisler. Each week I uncover the proven step-by-step marketing processes and systems from each guest so you can apply the lessons to accelerate the growth of your company. Download the FREE growth cheat sheet with actionable tips, notes, and takeaways from the latest podcast episode in a one-page PDF at https://growthtoday.fm Question? Comments? Feedback? Reach out to this podcast's host at @RamliJohn via Twitter or ramli@growthtoday.fm via email.