Topics covered and questions you’ll uncover during this episode:What defines a home as “Luxury”?Buying trends of the affluentThe importance of stagingUtilizing market statistics and trendsPreparing a home for the marketCertifications and designations for professional stagersHaving a good relationships with a stager and agentStaging for the the right demographicWhy does a home sit? Creating an emotional connection with a homeCurating a luxury experience for buyersNeed vs. Want buyersSetting the tone with detailsKofi’s secret sauceCapturing the essence of a property with photos and videoEmbracing the negativesResources from this episode: Lori Pedersen - Home Staging + StylingThe Nartey Group