24 min listen
#63: Three Story Crafting Tips to Build Enterprises and Grow Bigger Businesses
#63: Three Story Crafting Tips to Build Enterprises and Grow Bigger Businesses
ratings:
Length:
45 minutes
Released:
Oct 24, 2016
Format:
Podcast episode
Description
Brian Scudamore, Founder and CEO of 1-800-Got-Junk, joins the Business of Story Podcast to discuss the power of a painted vision, finding the right employees, and his three primary story tips to build an enterprise. The Business of Story is sponsored by Emma, Convince & Convert, and Oracle. Emma helps marketers everywhere send smart, stylish email newsletters, promotions, and automated campaigns, and help us all rest a little easier knowing our marketing emailing is doing its job. Check out their newest publication at Myemma.com/click. Each day the team at Convince & Convert picks a topic and sends you the three best resources ever created about that topic. It's topical, it's timely, it's useful, so go to definitivedigest.com and subscribe to their email newsletter now. In This Episode Why the power of visualizing your success is key to building your brand How to paint a picture large enough for your brand to grow into Why people buy story more than they buy brands How to find the employees that are right for your brand Why you have to believe your brand story before others will follow How to use three story tips that will help grow your enterprise Resources Brian Scudamore Brian Scudamore on Twitter, @BrianScudamore 1-800-Got-Junk O2EBrands Young Presidents Organization Undercover Boss: Canada Dave Notte "The Hero's Journey," by Joseph Campbell “Your DIY Guide to Crafting and Telling Compelling Brand Stories that Sell,” by Park Howell BusinessofStory.com Park@BusinessOfStory.com Visit http://bit.ly/BizofStory for more insights from your favorite storytellers.
Released:
Oct 24, 2016
Format:
Podcast episode
Titles in the series (100)
#0: Why Story, Why Now? with Jay Baer: Park Howell, the founder of ad agency Park & Co. and author and entrepreneur, is joined by guest and long time friend Jay Baer, of Convince & Convert, to launch the new Business of Story podcast. This inaugural episode helps listeners discover the backsto by Business of Story