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46. Transforming Customer Experience Through Mystery Shopping

46. Transforming Customer Experience Through Mystery Shopping

FromDoing Customer Experience Right‬ with Stacy Sherman


46. Transforming Customer Experience Through Mystery Shopping

FromDoing Customer Experience Right‬ with Stacy Sherman

ratings:
Length:
31 minutes
Released:
Jul 9, 2022
Format:
Podcast episode

Description

You've probably heard about mystery shopping as it's been a valuable market research tactic for a long time. Yet, there are new aspects to understand when designing a program and measuring what's relevant for customers and your business. Stacy Sherman interviews Claire Boscq, UK's Top 20 Customer Service Influencer, and author, about doing mystery shopping right to gain a competitive advantage. Topics include: How mystery shopping works, pitfalls to avoid, benefits, and best practices for mystery shopping in-person vs. virtually. You'll also hear customer experience leadership tips and ways to enhance employee productivity through BizShui™ Method Details @ DoingCXRight.com/podcasts
Released:
Jul 9, 2022
Format:
Podcast episode

Titles in the series (100)

Customer experience (CX) is a brand differentiator. By humanizing business and intentionally DOING CX RIGHT, you gain happy customers who continue to buy and refer your brand to others. Stacy Sherman shares her 'Heart & Science™ proven CX framework to help you accelerate loyalty and revenue. She's also interviewing admirable keynote speakers, authors, business leaders across industries who share ACTIONABLE CX strategies and tactics too. Topics include: *Retaining customers and keeping them from going to competitors *Increasing revenue and growth by winning through experiences over price. *Instituting CX measurements for accountability & success. *Gaining customer advocates, who refer versus share bad reviews. *Building an engaged workforce and customer-centric inclusive culture. DoingCXRight®‬ Podcast is not all business and customer service related. You’ll also hear guests share personal stories, challenges overcome, lessons learned, and topics such as: “What would you tell your younger 20-year-old self now that you didn’t know then.” The answers will inspire you to think and do differently so that you show up as your best self every day. About Stacy Sherman: She's an award-winning keynote speaker, author, and mentor on a mission to inspire better experiences so that REAL loyalty, connections, and satisfaction exist globally. Read her bio, blog, Forbes articles and useful resources at: DoingCXRight.com