66 min listen
104 - Life Is Too Short to Work For a CEO Who Doesn't Get Marketing | Dave Gerhardt
104 - Life Is Too Short to Work For a CEO Who Doesn't Get Marketing | Dave Gerhardt
ratings:
Length:
63 minutes
Released:
Feb 12, 2021
Format:
Podcast episode
Description
Chris Walker (CEO, Refine Labs) and Dave Gerhardt (CMO, Privy) hosted an hour-long discussion about B2B influencer marketing, content marketing trends, modern PR, attribution, and the ins and outs of buying intent. They talked about the importance of modern PR and being the media company, building an audience, and how attribution starts with just a gut feeling.
For more content, subscribe to State of Demand Gen on Spotify or Apple Podcasts.
Tired of just listening?
Check out Refine Labs on LinkedIn and YouTube.
For more content, subscribe to State of Demand Gen on Spotify or Apple Podcasts.
Tired of just listening?
Check out Refine Labs on LinkedIn and YouTube.
Released:
Feb 12, 2021
Format:
Podcast episode
Titles in the series (100)
2 - Awareness Channels vs. Intent Channels | Demand Gen Live S1 x02 by B2B Revenue Vitals