***This episode is brought to you by ATTN Agency and Omnisend.*** Tens of thousands of people have supplemented their income by building Amazon FBA business out of their garages and homes. With the acceleration of e-commerce caused by the pandemic, many of these Amazon FBA businesses have seen tremendous growth. However, with tremendous growth comes increased expenditures for inventory, new employees, shipping costs, etc. What once was an easy, fun way to make money now is a headache. Alex Kopco, co-Founder & COO of Forum Brands, might have a solution for you. They look for passionate sellers who have built great brands that consumers love and allow them to cash out years of profits in one day. In part 1 of this Feature, we discuss The hundred-foot overview of Forum Brands; Alex’s experience with Amazon; Being truly customer-centric; The advantages of listening to the cultural differences of your customers; The customer’s first impression of your brand; The boarding process with Forum; and much more. Join Ramon Vela and Alex as they discuss Forum Brands on The Story of a Brand. For more on Forum Brands, visit: https://www.forumbrands.com/ * OUR ENTIRE PODCAST IS BROUGHT TO YOU BY ATTN Agency. ATTN Agency is a full-funnel growth and performance digital marketing agency with proven strategies to scale and optimize direct to consumer brands through tactical media buying, data-driven analysis, and unrivaled creative services. If you are looking back on this year wondering what went wrong or what could have gone better, or if you're starting to put together your game plan for 2021, I have one piece of advice: you need to talk to ATTN Agency. I’ve interviewed several of their clients, and I can say that they are the best in the business. ATTN represents some of the fastest-growing direct to consumer brands, delivering month over month results. Go to https://www.attnagency.com/storyofabrand/ for a comprehensive, no-obligation, 14 point audit of your social, search, shopping, email, and SMS channels. * This episode was brought to you by Omnisend. Omnisend is an e-commerce marketing platform that goes above and beyond regular email campaigns - so you can start increasing your sales, not your workload. With Omnisend, you’ll be launching pre-built e-commerce automation in no time, as well as intuitively segmenting customers and even trying out SMS or push notifications - all from the same platform. The best part? Omnisend provides an immediate boost to your revenue while staying as comfortable as drag & drop email building - with automated emails averaging up to 40% of total email revenue. Join Hallmark, Duke Cannon, and 50,000 other high-growth brands who choose Omnisend to grow their e-commerce businesses on autopilot. Start your 14-day free trial today. No credit card is required. Visit https://www.omnisend.com/sob/