****This episode was brought to you by ATTN Agency and Forum Brands.   For any photographer looking to add some color to your camera while protecting it during those late-night shoots, CAMSKNS is at your rescue. Whether your poison's Nikon, Canon, or Sony, Colin provides a fun looking skin designed to look great and protect your camera from any scratches or dirt that may cause damage. In today’s episode, we sit back down with Colin Dougherty, Founder & CEO of CAMSKNS. Like all entrepreneurs, creating the brand wasn’t easy, but with his other photographer friends’ support, they made a product that works. Tune in to listen to Ramon Vela and Colin discuss CAMSKNS on The Story of a Brand. In part 1, Colin discusses Going full time with your side hustle; Working with manufacturers; Seeing your product in real life for the first time; Perfecting the packaging for your customer experience; Being Customer-centric; Running a DTC brand; and much more. For more on CAMSKNS, visit: https://www.camskns.com/ * OUR PODCAST IS BROUGHT TO YOU BY ATTN Agency. ATTN Agency is a full-funnel growth and performance digital marketing agency with proven strategies to scale and optimize direct to consumer brands through tactical media buying, data-driven analysis, and unrivaled creative services. If you are looking back on this year wondering what went wrong or what could have gone better, or if you're starting to put together your game plan for 2021, I have one piece of advice: you need to talk to ATTN Agency. I’ve interviewed several of their clients, and I can say that they are the best in the business. ATTN represents some of the fastest-growing direct to consumer brands, delivering month over month results. Go to https://www.attnagency.com/storyofabrand/ for a comprehensive, no-obligation, 14 point audit of your social, search, shopping, email, and SMS channels. * This episode is also brought to you by Forum Brands. Have you built an online brand that consumers love? Do you sell in consumer categories that are essential to everyday life? Do the majority of your sales go through Amazon FBA? If this sounds like you, you should get to know Forum Brands. Forum is a team of expert investors, operators, and many ex-Amazonians, who provide entrepreneurs and owners with the most efficient and lucrative way to sell their e-commerce businesses. If you’re interested in exploring a sale and cashing out years of your profits in one day, visit us at https://www.forumbrands.com/ to schedule a 30-minute call.