On today’s episode of Story of a Brand, we’re sitting down with CEO and Co-Founder Davis Clute. With a couple of previous start-ups under his belt, Davis created the brand Hiccapop. Hiccapop is a brand solely dedicated to rethinking children’s products for the modern parent. With Hiccapop growing in success, Davis released his latest book, “How to Start a Business (In 50 Pages),” which provides insights to upcoming entrepreneurs. Insights including past experiences, how to expect and overcome failure, and ways to de-stress during your business’s growth. Please tune in to today’s episode as we go over the entrepreneurial insights of Davis Clute. In part 1, Davis discusses His Mentor experience, Focusing on customer service and product development, Going over the keys of success, Learning from failure, Growing a business in a stress-free environment, Getting your product out to the public. Join Ramon Vela and Davis as they discuss Hiccapop on The Story of a Brand. For more on Hiccapop, visit: https://www.hiccapop.com/ * OUR PODCAST IS BROUGHT TO YOU BY ATTN Agency. ATTN Agency is a full-funnel growth and performance digital marketing agency with proven strategies to scale and optimize direct to consumer brands through tactical media buying, data-driven analysis, and unrivaled creative services. If you are looking back on this year wondering what went wrong or what could have gone better, or if you're starting to put together your game plan for 2021, I have one piece of advice: you need to talk to ATTN Agency. I’ve interviewed several of their clients, and I can say that they are the best in the business. ATTN represents some of the fastest-growing direct to consumer brands, delivering month over month results. Go to https://www.attnagency.com/storyofabrand/ for a comprehensive, no-obligation, 14 point audit of your social, search, shopping, email, and SMS channels. * This episode is also brought to you by Forum Brands. Have you built an online brand that consumers love? Do you sell in consumer categories that are essential to everyday life? Do the majority of your sales go through Amazon FBA? If this sounds like you, you should get to know Forum Brands. Forum is a team of expert investors, operators, and many ex-Amazonians, who provide entrepreneurs and owners with the most efficient and lucrative way to sell their e-commerce businesses. If you’re interested in exploring a sale and cashing out years of your profits in one day, visit us at https://www.forumbrands.com/ to schedule a 30-minute call.