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• Language: English
• Publisher: Publishdrive
• Release date: Aug 27, 2019

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Summary of Crushing It!: How Great Entrepreneurs Build Their Business and Influence—and How You Can, Too

Contents

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Summary of Crushing It!

Part I: Get Pumped

1 The Path Is All Yours

2  What (Still) Matters

3 The Eighth Essential-Content

4 What's Stopping You?

5 The Only Thing You Need to Give Yourself to Crush It

Part II: Create your Pillar

6 First, Do This

7 Get Discovered

8 Musical.ly

9 Snapchat

10 Twitter

11 YouTube

12 Facebook

13 Instagram

14 Podcasts

15 Voice-First

Background Information about Crushing It!

Background Information about Gary Vaynerchuk

Other Books by Gary Vaynerchuk

Discussion Questions on Crushing It!

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Summary of Crushing It!

Personal branding is the requirement of today’s times. It is an essential for today’s entrepreneurs. Crushing it refers to the act of making enough money that is required to lead the kind of existence one wants to live and reveling in it each day.

Summary of Crushing It!

Part I: Get Pumped

1 The Path Is All Yours

An entrepreneur has the ability to find a way. The influencer marketing industry has become extremely significant recently since the younger segment of consumers spend a lot of their time online. Prominent platforms such as YouTube, Facebook, Instagram, Snapchat, etc. are experiencing more traffic than ever. Highest-earning YouTubers had a total income of $70million in the year 2016. Top Instagrammers can have a seven-figure income yearly owing to just their social media endeavors. Those with good looks do not have to chase hiring platforms for earning. Their personal platforms can gain exposure for them and hiring opportunities will come themselves.

An influencer is a person whose audience on social media becomes so big that brands engage in the practice of paying that individual to be part of events, display selfies with certain products or discuss services. Personal branding can lead to the kind of results that are larger than life, an example being the author of the book who gave rise to a $150 million media firm partially owing to his personal brand. The author accomplished this by forming worthy content that added to his influence. This is just one way of crushing it.

The key is to surpass one's present success and continually seek methods to give rise to new ones so that one is not restricted to a single platform or subject. This can be accomplished by forming the kind of personal brand that is influential and magnificent enough to go beyond products, platforms and one's passion.

Julie Andrews, Oprah, Muhammad Ali and the Rock are all examples of strong personal brands. The Internet has gained the position of a mainstream. One has full power over the planet's chances of observing one, its frequency and the circumstances in which it happens. Personal brands can work for everyone in any arena who wishes to work for it. Anyone can be anything or do anything. You might be in any profession and do something else by going after your passions. Age does not matter. A personal brand will make you work hard initially but later, you will be in complete control of your existence. The book gives one examples instead of steps on how to