59 min listen
Keely Adler- VP, Cultural Futurist- Dentsu Creative and Core Team, RADAR
Keely Adler- VP, Cultural Futurist- Dentsu Creative and Core Team, RADAR
ratings:
Length:
64 minutes
Released:
Jan 8, 2024
Format:
Podcast episode
Description
Back in December I recorded a podcast with Keely Adler who heads up Futures over at Dentsu Creative. This was, of course, prior to the agency's huge T-Mobile way in which Keely played a huge part. In this conversation, we talked about how she sees the discipline of "Futures" (what it is and what it isn't) and the role it plays within strategy and for clients. Keely is also on the core team of the RADAR group, which is a fascinating group of futurists and those with an interest in the future. It's a DAO which makes it somewhat unique as an organisation, and its purpose is to promote "futures" thinking and to create reports on the topic. The most recent report being "Our Centaur Future" which RADAR describes as "At the convergence of man and machine lies Our Centaur Future. But what shape should that convergence take? Yes, this is about AI... but we’re going well beyond that. In the now, the near, and the next, it’s clear that we’ll be living (working, playing, learning, and creating) with more human-like technology than we’ve ever dealt with before. What does this mean for our relationship with technology? For our relationship with our humanity? For how we think about the physical, the digital, and the spaces in between?"
Released:
Jan 8, 2024
Format:
Podcast episode
Titles in the series (100)
Lawrence Wilkinson- Scenario Planning the Future by Inspiring Futures